Countries
Pure Life Experiences
6
Sep
Date
6 Sep (Sunday)
Time
Sun, Sep 6 – Wed, Sep 9
Venue
JXGP+3MJ Palais des Congrès, Bd Mohamed VI
Marrakesh, Morocco
📝 Useful Information
PURE Life Experiences 2026 is scheduled to take place in Marrakesh from September 7 to September 10, 2026. It is a leading annual trade show and community event dedicated to high-end experiential travel.
The event brings together a curated group of luxury travel professionals, including boutique hoteliers, specialist tour operators, and private travel designers. It focuses on fostering relationships and innovation that "Change the World" through authentic, sustainable travel.
The core event spans four days, with pre-show activities beginning on the preceding weekend:
Event Overview
2026 Schedule & Venues
Attendance & Registration
•Sunday, Sept 6: Community Project Hike in the Atlas Mountains, organized with the Travel Link Foundation.
•Monday, Sept 7: Open House leadership festival at Palais Namaskar, featuring masterclasses and networking.
•Palais Namaskar
•Tuesday, Sept 8 – Thursday, Sept 10: Core B2B meetings and exhibition at the Palais des Congrès de Marrakech.
•Key Social Events:
•Opening Party: Monday, Sept 7 (Location usually announced closer to date).
•PURE Awards: Tuesday, Sept 8, celebrating excellence in conservation and creativity.
•Closing Party: Thursday, Sept 10.
•By Invitation Only: Attendance is strictly limited to pre-qualified delegates (exhibitors, buyers, and press) accepted by the organizers, This is Beyond Ltd..
•Registration Requirements: Attendees must provide photo ID to collect a mandatory security bracelet and badge, which must be worn at all times.
•Booking: Applications for pre and post-tours typically open in March 2026, with hotel rates for exhibitors and buyers going live in May 2026 on the PURE website.
Updated at 22 Mar 2026
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